Innovation in Language Learning

Pedagogical linguoecology declared itself in the early twenty-first century as part of the organic unity of contemporary pedagogical reality. This is a new linguistic and pedagogical thought that rises  in school education   for the first time. The article presents the experience of innovation  in  school language  improvement, the development of moral language personality in the scientific field of pedagogical valeology with lingvoecology dominant. Linguistic social environment, which  has been in  regression  more than 20 years, has had a great impact on the process of communication in general..  Linguoecology  explores the current situation in the country from linguoecology point of view. The article emphasizes that experimental innovation, linguoecology environment by creating the pedagogical conditions, pedagogical means capable of linguistic ecology not only to solve the language/speech problems of formation  linguistic identity, but also to have it under the control.  The authors present the results of experimental research activities to examine the various vectors  of polluting  communication and verbal behavior, the "polluting" factors  of the speech  in oral communication, speech writing, the effect of the Internet on the scarcity of written speech activity.