The Future of Education

Edition 14

Scientific Committee

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Maria Markova

Institution: University of National and World Economy

Country: Bulgaria

Professor Maria Markova is an academic lecturer and a scientific researcher in intellectual property at the University of national and world economy, Sofia, Bulgaria.

Prof. Markova has achieved master degree in Economics and Marketing in 1989 and in Law in 2008. In 1998 she became a doctor of Economy. Since 1997 to present she has been working at the University of national and world economy at responsible academic positions. She is responsible for lectures on the following academic courses: “Intellectual property”; “Marketing of intellectual products”; “Industrial design and corporate culture”, “Biotechnological achievements”, “Actual problems of intellectual property”.

For a period 2002- 2010 she is an academic coordinator of WIPO university initiative for Bulgaria and for the period 2010- 2012 she coordinated the EPO's initiative ‘Dissemination of IP knowledge in universities’ for Bulgaria.

She is an active member of many professional organizations in intellectual property, higher education system and research in the field of intellectual property, law and marketing as follows: ‘International association of teaching and research in intellectual property – Geneva, Switzerland’, ‘Association of intellectual property – Bulgaria’ and ‘Association in industrial design and advertising“ – Bulgaria, „Association for innovations and development“ – Bulgaria, consultant of more than 100 Bulgarian companies in intellectual property fields, court expert in intellectual property field.

She is a scientific coordinator of the project of fundamental research on a theme ‘Conceptual model of intellectual property in the company digital competitiveness’ in Bulgaria.

Prof. Maria Markova has been working as a researcher in intellectual property, company design, biotechnology and advertising resulting in the following main books:

“Protection of industrial design in the country and abroad”, Patent Office of the Republic of Bulgaria and OHIM, 2008; Design management, Publ. Complex “Stopanstvo”, 2010; “Biotechnology, intellectual property, bioeconomy”, Publ. complex “Stopanstvo”, 2010 and “Advertising as intellectual property”, Publ. complex “Stopanstvo”, 2016 and the papers indexed in Thomson Reuters, Web of Science, Scopus as following: 'Management of company innovations as intellectual property according to the Bulgarian legislation system', Economic Alternatives, 2013; ‘Intellectual Property Rights and Consumer Behavior’ , Advances in Economics and Business, 2017; ‘Intellectual property knowledge - a need in the contemporary higher education’, Libreria Universitaria, 2017; „Protection of industrial design as intellectual property rights in European Union” NTUT Journal of IP law and management, 2018, „Dualistic nature of the object of intellectual property ‘industrial design”, Nauchni trudove UNWE, 2018; „Intellectual property rights for the breeder’s achievements in Bulgaria“, Bulgarian journal of agricultural science, 2018; „Business success through intellectual property’, Journal of business management 2018 , Vol. 1, ‘Dualistic nature of the object of intellectual property ‘industrial design’, Nauchni trudove, UNWE, 2018, vol.3,„Newest and actual basic points regarding the legal regulation of EU trademarks“, NTUT Journal of IP law and Management’, 2019, N 1, „Modern approach in the contemporary business education’, „International online conference on recent advancements in interdisciplinary research 6-th ICRAIR – 2020”, Asian Institute of technology, 2020.

Area/s of Expertise: Higher Education, Intellectual Property Rights, IP Research and Management, Patent, Design and TM, Know-How, License Agreement in IP.

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